Allianz to Partner Olympic on Insurance for Eight Years
One of the world’s leading insurers and asset managers, Allianz Group has said it will collaborate with the International Olympic Committee (IOC) on the ‘Worldwide Olympic Partner” programme in 2021.
In a statement, it said through this sponsorship agreement, it will work with the IOC to provide innovative and integrated insurance solutions to support the Olympic movement, including the organizing committees of the games, with the ambition of providing those insurance solutions to the National Olympic Committees around the world and the teams and athletes.
It stated, “The support will include existing products, such as fleet and property and casualty insurance, but also insurance solutions for future products and services, driven by technological changes. The partnership will run from 2021 through to 2028.”
A Nigerian insurer, Ensure Insurance, in July 2018 was acquired by the Allianz Group, and it was re-branded as Allianz Nigeria in December 2018, states that the ambition of both partners was to use the power of sport to connect with new audiences through digital channels, including the Olympic Channel.
The statement however added that engaging with the next generation in their preferred way gives Allianz the opportunity to cover their insurance needs.
Having supported the International Paralympic Committee since 2006, most recently as an international partner, Allianz will also become a ‘Worldwide Paralympic Partner’; from 2021 as part of this agreement, it stated.
The IOC President, Thomas Bach, stated, “This new partnership demonstrates the global appeal and strength of the Olympic movement, and we are delighted to be working together in the long term with Allianz to support sport around the world.
“Allianz has built a global business founded on trust. With this partnership, together we are building a foundation based on mutual trust. Allianz also has a strong sporting heritage and, in line with the Olympic Agenda 2020, we share a digital ambition of connecting with young people around the world to promote the Olympic values and the power of sport.”
The Chief Executive Officer, Allianz, Oliver Bäte, said, “I am thrilled that we are joining a global community of athletes and people enthusiastic about sport and team work – in addition to our existing strong partnership with the International Paralympic Committee.
“Through the IOC’s digital and social channels, we can connect with more people than ever before and offer them our expertise in insurance.”