Enterprise Television- MTN Nigeria Kicks Off 21 Days of Y’ello Care
The African’s biggest telecom operator by subscriber base, MTN Nigeria, has joined other subsidiaries of the South African-headquartered firm in a prominent annual volunteerism initiative.
The initiative Nicknamed 21 Days of Y’ello Care, however, the campaign has kick-started on Friday.
Local staff of MTN, also called ‘MTNers’, are volunteering in various goodwill projects around Nigeria.
The annual campaign launched in 2007, is this year tagged “Creating a Brighter Future.”
Until June 21, MTN will focus its efforts towards ensuring a better quality of life for Nigerians.
There will be a National Priority Project: Rhesus Disease Awareness; a Career Fair and a Youth Empowerment Campaign during the period.
Chidinma Ekile, in contribution to this campaign added more colour to the event that kickstarted 21 Days of Y’ello Care.
MTN has over 50 million subscribers in the West African country.
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